Custom websites for small businesses

Every website here was built with intention. No templates. No one-size-fits-all layouts. Just custom design and development tailored to the business behind it. If you’re looking for flashy trends, this isn’t that. If you’re looking for something that works and still feels like you, you’re in the right place.

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mockup of Paddle Moab's website on a laptop and phone
Client

Paddle Moab

Paddle Moab was my very first client, and I’ve loved watching their website grow alongside their business over the years. As a family-owned paddleboarding shop in Moab, Utah, they offer unforgettable adventures on the Colorado River and throughout the surrounding desert. Their site needed to balance excitement with clarity, helping visitors picture the experience while making it easy to plan and book. We focused on strong imagery, clear navigation, and streamlined information, with select photography throughout the site captured by me.

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Client

American Concrete Products

American Concrete Products has built a strong reputation in southeast Michigan. As a trusted provider of premium concrete products and septic systems, serving commercial and residential projects across Michigan, their website needed to reflect that same reliability. We focused on telling their story through straightforward language, strong visuals, and an easy-to-navigate layout that helps contractors quickly understand their capabilities and trust what they’re getting. The result is a site that works as hard as they do.

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mockup of American Concrete Products' website on a laptop
mockup of Bay Street Orthopedics' website on a laptop and phone
Client

Bay Street Orthopedics

Bay Street Orthopedics & Hand Surgery is a specialized orthopedic practice focused on providing expert, patient-centered care for hand, wrist, and upper extremity conditions. Their website needed to feel clear and reassuring, guiding patients to the information they need without added frustration. We focused on a clean, approachable design, clear navigation, and thoughtfully structured content that makes services, providers, and next steps easy to understand. The result is a site that supports both patients and staff, while reinforcing the trust and professionalism behind the practice.

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Client

119 Studio

119 Studio is a picturesque storefront in downtown Harbor Springs, Michigan, offering photography prints by the owner, locally made goods from consignment artists, and a range of photography services. As the studio grew, they needed an online presence that could support e-commerce while still feeling personal and unique. We focused on an intuitive layout and a clean design, resulting in a site that feels true to the heart of the studio.

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mockup of 119 Studio's website on a laptop and phone
mockup of Sarah Hubbard's website on a laptop and phone
Client

Sarah Hubbard

Sarah Hubbard is a community leader, strategic thinker, and small business owner whose work spans advocacy, governance, and public affairs. Serving as a member, and currently Chair, of the University of Michigan Board of Regents and as a Principal at a Lansing-based consulting firm, Sarah needed a site that reflects her professionalism, leadership, and the depth of her experience while still feeling personal and approachable. We focused on clear structure, purposeful messaging, and a clean layout that highlights her background, values, and current roles, creating a digital presence that feels as credible and connected as she is.

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Client

Bright Spark Strategies

Bright Spark Strategies started with two passionate strategists who found their stride helping campaigns win and causes thrive. As their work expanded into public affairs, fundraising, association management, and compliance, they needed a website that could clearly communicate a wide range of services while still feeling streamlined and approachable. We focused on clear structure and messaging, and a design that reflects both their expertise, and commitment to their clients. The result is a site that helps potential clients quickly understand their services and feel confident reaching out.

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mockup of Bright Spark Strategies' website on a laptop and phone
mockup of Dave Prestin for State Senate website on a laptop and phone
Client

Dave Prestin

Dave Prestin for Senate needed a digital presence that was clear, credible, and easy for voters to navigate. The site brings together Dave Prestin’s background, priorities, and campaign updates in a way that feels straightforward and accessible, while also making it simple for supporters to take action. Through thoughtful content structure, clean design, and clear calls to action, the site supports engagement without overwhelming visitors, helping people quickly understand who he is, what he stands for, and how to get involved.

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Client

Heartbalm Healing

Heartbalm Healing was created as a digital home for a holistic healing practice centered on personal growth and emotional well-being. The website was designed to feel grounding and intentional, giving space for the practitioner’s voice to come through clearly. With a focus on simple navigation and a soothing visual experience, the site supported visitors who were seeking clarity and connection. While the business has since evolved and the site is no longer live, the project reflects an approach rooted in care, presence, and purpose-driven design.

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mockup of HeartBalm Healing's website on a laptop and phone

Every project here started with a conversation.
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Client Mockups

I offer free homepage mockups as part of my process, giving potential clients a chance to see how I approach layout, storytelling, and user experience before committing. These concepts were created for businesses that didn’t move forward with the project, yet they remain some of my favorite examples of thoughtful, strategic design. Each mockup reflects the same level of care and intention I bring to every site, whether it reaches launch or stays in the concept stage.

A homepage mockup designed for Premier Link
A homepage mockup designed for augusta ready mix.
A homepage mockup designed for McGillicuddy rental properties